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Blog
August 13, 2020
International Public Relations: A Guide To Pitching Global Media Markets

The trend toward globalization has increased the importance of international public relations work. For businesses to scale their brand awareness in global markets with marketing communications services, international public relations teams need to create flexible, integrated communications strategies that maximize culturally and linguistically relevant media relations. Covid-19 has highlighted the importance of underlying strategies employed […]
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Blog
July 9, 2020
Virtual Galleries Showcase Art That Appeals to Millennials

The global art market was hit hard by the Covid-19 crisis. Art fairs, galleries, auction houses and museums are social environments, often indoors. Many were forced to temporarily close, and it is uncertain when or if they will reopen. To minimize the damage mandatory shutdowns are having on art sales, the industry needs to reinvent […]
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Blog
July 2, 2020
Strategy To Manage Higher Education Communications During the Pandemic

The upcoming summer of 2020 looks very different from the norm for current higher education students, as coronavirus has placed traditional college and university experiences at risk. Will they be going back to school in the fall as planned? In light of the uncertainty that students, their families, faculty and staff face, it is imperative […]
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CEO Letter
June 23, 2020
Reflecting on Our Identity

We launched this new website on June 23, 2020, at a pivotal point for our company and a tumultuous time in the world. We knew that our brand positioning had some catching up to do, given how much we’ve evolved over the last few years to meet the changing needs of our clients across a […]
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Blog
June 18, 2020
Avoid the Blog Smog: 10 Best Practices for Content Marketing

This “Blog Smog” means that simply producing content is no longer enough to have an impact on your audience. We need to revise how we think about creating and disseminating content.
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Blog
June 12, 2020
To Beat COVID-19, We Need To Restore Public Trust in Tech

Technology companies are developing “contact tracing” applications that combine Bluetooth and GPS to create a proxy public health detective service. As lockdowns ease, these apps will track the rate of infection, aimed at preventing a second wave of COVID-19. Before rolling out this technology, companies should keep in mind that 81 percent of Americans are […]
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Blog
June 3, 2020
COVID-19: The New Rules for Communicating with Your Investors

Communicating with investors during and after COVID-19 is critical to your corporation’s survival. No news is no longer good news.
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Blog
May 5, 2020
COVID-19 Reveals the United States’ Reliance on the Social Sector

In times of crisis, people look to their governments to solve problems. This is being seen across the globe during the COVID-19 pandemic.
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Briefing Notes
April 3, 2020
The Things We’ll Carry (Forward)

As we all grapple with the spread of COVID-19, we want to share with you some of our thoughts about the changes we are all going through and what this may mean for the future of how organizations, and people, will work in the months and years to come.
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