Situation
The federal government required our client to establish a public information communications infrastructure for communicating with and soliciting information from the public.
Solution
Montieth & Company worked with multiple vendors to create a phone line and a website that was accessible in 6 languages, as well as an email address, all of which were monitored and fed into a database in real-time. We made regular updates to these communications channels, including creating all of the content for the website, creating scripts for the phone line’s automated greetings in multiple languages, and creating email auto-reply messages.
Results
An effective and properly functioning phone line, email, and website increased the amount of information that our client was able to collect while providing a seamless experience for the public. This public affairs communications strategy was particularly important because of the level of media attention that remained consistent throughout our work.