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Joyce Lee

APAC Director

Global Team

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Joyce Lee leads the Asia Pacific team at Montieth SPRG, a joint venture between Montieth & Company and Strategic Public Relations Group. She provides communications and business-to-business marketing strategies that help multinational companies to navigate public-relations challenges and achieve business success in the region.

Having spent time in the USA, Hong Kong and Australia, Joyce has a decade of experience in integrated communications. She was Head of Marketing and Communications in a private equity firm, where she was responsible for leading and developing the corporate, communications and marketing strategy for the Group and its subsidiaries in Hong Kong, Japan and Australia.

Prior to moving in-house, Joyce worked in three international agencies, providing communications and strategic counsel to C-suites of Fortune 500 and leading international corporations. Her previous clients include American Express, Aviva Asia, Barclays Wealth, BlackRock,, Lenovo, MetLife, Prudential Corporation Asia, UBS and more. She managed Lui Che Woo Prize launch event and led the team to secure over 100 pieces of coverage in the Asia-Pacific region.