by Montieth & Company’s CEO and Global Managing Partner, Montieth M. Illingworth, featured in New York Daily News, discusses the number one rule in crisis management.
Weiner’s less-than-artful dodge—which included nervous laughter in one interview—left an impression that he might be hiding something, the crisis managers said, adding that they were surprised he did not have a better game plan for answering obvious and inevitable questions about the scandal.
“One of the number one rules of crisis management is, “Do you have all of the correct information, and is more coming out that is going to make it worse?” said Montieth Illingworth, of Montieth & Company.
In one of his interviews on Wednesday with RNN, a regional cable news channel, Weiner said, “If reporters want to go try to find more, I can’t say that they’re not going to be able to find another picture or find another … person.”
Illingworth said, “Clearly, there is a remaining messiness to the story.”