Every time we turn a corner into a new year, exciting, fresh opportunities arise. We don’t see those opportunities as only about growth. Our first goal has always been about delivering value to our clients – growth (especially sustainable growth) is the result of success achieved on our clients’ behalf.
So we have grown. That continues in 2012 with a strong start to the year in the face of a lot of uncertainty in the world right now. However, what’s different this year and what makes it a pivotal time for the evolution of Montieth & Company, is the shifting zeitgeist.
That’s not just because it’s an election year. We’re coming out of the longest economic recession in the U.S. since the Great Depression. Government regulation of Wall Street is only getting greater. According to recent Pew research, income inequality has replaced racial inequality as issue #1 on people’s minds. Europe is trying to right its fiscal ship and the Middle East remains a powder keg.
The zeitgeist, or spirit of these times, is about the need for thoughtful insight into what all these changes mean, whether you’re a multi-national corporation fending off the new insurgence of cyber security risks or a global asset manager grappling with volatile financial markets.
The great opportunity of 2012 is achieving real and truly thoughtful thought leadership. We’ve invested a substantial amount of time into understanding the current environment and decoding just what it means from a communications perspective, and we’re singularly focused on helping our clients do the same. We’ve also invested more in our own “intellectual property” with by-liners we’ve had published, and we will soon make a portion of our website a platform for people whose thought leadership we highly respect.
We continue to evolve – for our clients, ourselves, and our own relevance in the ever-changing world.
Best,
Montieth M. Illingworth
President, Montieth & Company
February 27, 2012

